The slide from Thanksgiving to New Year's is not just party season. It's also "DOORBUSTER DEALS SEASON!!!" How much footage have we seen of people lined up outside Best Buy at 4 am to snag a $50 Wii, outside a Hummer dealership for a free year of gasoline with the purchase of an H3, or outside K-Mart for a three-for-one pack of apple corers.
Aside from simply getting people into stores to flail about in a sea of crass Christmas commercialism, why do merchants go to all this trouble?
Inventory, of course. At year's end, old merchandise gets cleared out to make room for next year's styles, versions, colors, editions, etcetera. What's the best way to clear some space? Why, a sale, of course! Offer sharp discounts to get overwilling consumers to cart away your excess.
Wine stores are like the aforementioned car dealerships. This year's models are still on the lot when automakers prepare to ship next year's, so dealerships offer "end-of-model-year" closeouts. As wineries crank out vintages, the previous year's wines need to get moved off the shelves. The end of the year is a great time to pick up great values. Some things to keep in mind:
- Large wine producers deal in volume, so stores will have more product to sell before the next year's shipment comes in. You're more likely to find good deals on more common labels. These producers want to keep fresh product on the shelves
- Look for wines that need to be drunk soon. Not long ago, I found a
that was normally about a $25 bottle on sale for $10. It was a 2000 -- so it might last a little while longer, but this particular type was at the height of drinkability and would be heading south soon, more than likely. I bought five bottles and went through them pretty quickly. Bordeaux
- In general, look for merlots, zinfandels, pinot noirs, and almost any white wines. You'll also find some cabernets and Italian wines that are nearing the end of their drinking peak that you can snap up cheaply.
This is also a great time to try some wines that would typically be a little more expensive than what you would normally get -- you'll be able to see if they're worth a splurge later on. Here are a few end-of-year sale wines that dropped themselves neatly into Vine range:
Ravenswood 2004 Old Vine Zinfandel -- Picked this up for $11, down from $17. I normally don't think of Zinfandels as "elegant," but this was as close as I've found. Rather than the usual 2x4 of fruit across the tongue, the Ravenswood is surprisingly restrained. There's a nice, not overwhelming, fragrance of plums and berries on the nose. The palate has some nice fruit also, but it's not as jammy as many Zins. Instead, there's a nice balance of fruit and tannin -- almost like a cabernet. The finish is also less fruity and more complex than I've run into with Ravenswood and many similar wines. Very pleasant.
Wente 2005 "Morning Fog" Chardonnay -- Wente Cellars made the first wine in
Francis Coppola 2005 "Diamond Series Silver Label" Pinot Noir -- Honestly, I've stayed away from
So, there you have it -- now is the time to try some of those wines you've thought about but thought they were just a tad too expensive. Get out there and Save! Save! Save!
(Hat tip to co-worker Kristan, her friend Emily, and the Sweet Partner in Crime for the column inspiration.)